Founded by Georgia Clerc - Creative Director & Designer - Acqua Pura is deeply rooted in a life lived across cultures. Growing up overseas and traveling the world, Georgia was immersed in a tapestry of colors, coastlines, and cultures that now shape every collection. From sun-faded Mediterranean hues to the vibrant energy of tropical destinations, each piece is designed to evoke the feeling of being somewhere unforgettable.

At its core, Acqua Pura is about fun, color, and sexy luxury. It’s playful yet polished, bold yet timeless—made for women who dress with confidence, curiosity, and a sense of joy. Designed for the modern muse, Acqua Pura celebrates slow fashion, effortless glamour, and the art of feeling incredible in your own skin—where sustainability meets seduction, and every piece tells a story of travel, freedom, and femininity.